It investigates how using a mix of human resource approaches affects a company’s competitiveness worldwide, with a look at Kano State in Nigeria. The main difficulty is that organizations in emerging economies have to survive the disruption and rapid changes happening worldwide in business and technology. The paper combines the findings of extensive research and cemented laws of people management to identify four essential elements of a human resource strategy: recruiting workers, helping them stay onboard, managing achievements in dynamically changing circumstances and improving their professional development. The method focused on a conceptual review, combining results from 20 peer-reviewed works, academic papers and reports from the area. I was able to examine the connection between HR strategies and how competitive a company is, whether operating within the same country or internationally. Setbacks faced by organizations involved in effective talent management, flexible performance assessments, continuous upskilling employees and well-designed development for their workforce. So, it is common for firms in Kano State and similar markets to face challenges in several areas which negatively affects their performance on a global scale. The study therefore suggests that companies organize talent management processes, move to flexible performance methods, ensure their employees are always learning and focus on improving the entire workforce. These strategies help a company remain flexible, efficient and competitive in the unstable worldwide economy.